Pic of the Week – The Original Apple

Do you know that this was Apple Inc’s very first company logo?
Original Apple Logo
The logo featured Isaac Newton sitting under the apple tree where he supposedly discovered gravity when an apple fell on his head. Around the borders went the words “Newton — ‘A Mind Forever Voyaging Through Strange Seas of Thought — Alone.’”
The logo was drawn by then co-founder Ronald Wayne (the guy infamous for giving up his 10% share of the company for $800, and then forfeiting the right to any future claims against Apple for an additional $1,500).  According to this June 2010 article (Apple was trading at U$332 per share then), his worth could have been at least U$22 billion ! Apple last traded on 30 Aug 2011 at U$390, I can only feel sorry for Ronald Wayne :-(.

About Rica

Director, Civica Library & Learning ... got teleported from the academic library space to the commercial library space in 2005 ...
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3 Responses to Pic of the Week – The Original Apple

  1. Andy says:

    The next Apple logo, the multi-colour one with the bite out that they used until the turn of the century, I was always told had actually been designed by John Lennon of the Beatles. I understand this actually isn’t true. It is true that Apple Computers and Apple Corp (the Beatles Company) did have extensive trademark litigation in the late eighties. They eventually settled by agreeing that Apple Computers would stick to computers and Apple Corp would stick to music. So far so good … and then along comes the iPod and iTunes. I think by that time Apple Computers was rich enough to just buy out the trademark – I’ve always wondered if the original dispute was part of Steve Jobs motivation to look into music publishing in the first place.

    PS My first computer was an Apple Mac D series (the fourth of the original Macs). It had a black and white screen and no internal hard-drive. You carried the OS around on a 3.5″ floppy! This was 1986.

    • Rica says:

      According to Goodlogo.com , Beatles’ apple was a green Granny Smith apple designed by Gene Mahon.
      The very last lawsuit settlement in 2007 already included a transfer of the Beatles’ logo to Apple Inc. Earlier this year, Apple Inc has already filed for the trademark for the whole as well as the half-cut green apple. So that should put an end to the apple trademark saga.

      • Rica says:

        Forgot to add that the rainbow coloured bite-out Apple logo was designed by Regis Mckenna, also according to Goodlogo.com.

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